Undercover Boss
I’m liking Undercover Boss a lot, but not because it’s great entertainment. It is basically great PR for companies. CBS created a 40 minute ad for companies that people want to watch. Forget product placement. This is better. This is doing for Waste Management, Hooters, and 7-Eleven what Cast Away did for FedEx.
The best part is that it shows how out of touch many leaders are with the realities on the floor. Sadly, the worst things presented in each show aren’t really that bad. I mean, how realistic is that? Oh noes.. there’s a missing light or we’re tossing stuff out unnecessarily or our sick workers have to work hard in a fast paced environment. Somehow there’s always a hero in each episode. Someone who has a tough background and who works hard and maintains a positive attitude despite all the challenges, and the CEO ends up emotional (proving they’re human) and helpful (proving they’re decent humans). Not saying they aren’t, I just get the impression that things are done for the camera. It ends with CEOs having some kind of epiphany, some realization about how their decisions affect people on the ground level and how the experience will forever change how they make decisions. Right…
There are some very resilient and positive folks out there (see clip below), to be sure, but within those same companies there are probably hundreds more who work just as hard but who won’t get any recognition or rewarded, people who don’t have the great back stories, average folks who aren’t any less deserving. The general feeling I get for most companies is that folks do the best they can in a system with ridiculous rules and expectations. Most CEOs didn’t quite cut it as a foot soldier within their own companies. I suspect, this is probably true of education.
I’d like to see an episode where our educational leaders work in our schools as teachers. Maybe conditions will improve faster like they do in the show. Maybe policies will be informed by reality in the field. Maybe all it takes is for someone high up to get into a parked van and make a phone call.
I doubt it though. The show will probably devolve to the PR vehicle that it is. Nothing will be learned. We’ll all just get warm and fuzzy feelings for 15 minutes.
Last thought: In the 7-Eleven episode, the CEO claims in the end that “they [customers] are not coming to 7-Eleven to buy our coffee. They are coming to buy it from Dolores.” Dolores is one of the amazing workers who knows her customers by name and does her job with vigor despite undergoing dialysis. It’s a great line for a CEO, but it got me thinking. Do I have students who are not particularly interested in math, but will learn it because they are learning from me? Am I making the kinds of connections with students that will get them to want to come back to my class to learn?
UPDATE: Embedded trailer and clip.


















